The basics of SEO are very important to comply with. They help search engines understand your website and what it is about. Using algorithms search engines will then rank your site appropriately to specific searches. Ideally you want your site to be on the first page of a search, which can be very hard. Generally the basics of SEO does not achieve first page ranking as it requires a bit of work and effort to do so.
First of all, you should know what your website will be about. This is the topic of your website. When starting to build a website WIX actually asks you this question, to suggest themes suitable towards your idea. You should also have an idea of what content is needed for the website. Is the website built on images, if it is a photography blog? Or/and, will you need an about page for example?
The basics of SEO are very important to comply with. They help search engines understand your website and what it is about. Using algorithms search engines will then rank your site appropriately to specific searches. Ideally you want your site to be on the first page of a search, which can be very hard. Generally the basics of SEO does not achieve first page ranking as it requires a bit of work and effort to do so.

Just like the WIX editor, you can change and customise anything on your site. You will probably find some changes you would like to make and ADI is perfect as it allows you too. The only difference is, if you want to change a part of the site, all the information shows in a column to the left of the screen. This can make your use of the ADI much quicker and get your website published as quick as a possible.
However, this lack of creative control can be frustrating. Wix ADI is not nearly as flexible as Wix Editor, which offers smooth drag-and-drop design and easily editable text boxes. So, while you can enjoy simplicity with both Wix tools, the Wix Editor offers more freedom. It also builds more personal sites, thanks to its Premium plan upgrades and wide choice of apps.
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